Content Strategies Content Strategies

Customer-Obsession-as-a-Service

COaaS Proof-of-Concept Plan

Four months to prove the model. Twelve executive conversations to start. One simple decision to put the proof of concept in motion.

See the complete COaaS model
01

See what we deliver

From executive access to an intelligence system your entire go-to-market team can use.

What the proof of concept delivers12 executive podcast conversations establish the model for an ongoing weekly program.See the six measurable commitments that turn the first four months into a substantive, measurable proof of concept.Explore the six commitments
The evidence it buildsFour Voices strengthen 15 priorities at the center of your go-to-market strategy.See how Voice of Business, Customer, Market, and Partner support, validate, challenge, and refine the company’s position.Explore the four Voices
Voice of BusinessLeads
Voice of CustomerSupports
Voice of Market and/or Voice of PartnerValidates

Voice of Business leads. Voice of Customer supports. Voice of Market and Voice of Partner validate, challenge, or refine.

Evidence is organized around the

From intelligence to executionEvery go-to-market team member can put the company’s current intelligence to work.See how the Living Intelligence Operating System and Prompt Design Studio turn connected evidence into assignment-specific execution.Explore the operating system
Conversation12 executive podcasts
ContentPublic thought leadership
EvidenceFour connected Voices
IntelligenceFive company-owned hubs
ExecutionEvery GTM team member
02

See how we run it

One managed operating model. Four months to establish it.

We carry the operating complexity.

Content Strategies manages the program. Your team provides the access, expertise, decisions, and approvals only you can provide.

The four-month planOne month to align. Three months to produce, learn, and advance relationships.See how the proof-of-concept trial moves from alignment through delivery and a complete results review.Explore the four-month plan

Month 1

Align and launch.

Set the priorities, interview company leaders, organize the intelligence, and begin outreach.

Months 2, 3 & 4

Produce and build.

Host the conversations, produce the assets, develop the evidence, and advance appropriate commercial next steps.

End of Month 4

Review the results.

Assess the agreed KPIs, document what the trial produced, and determine whether an ongoing program merits separate approval.

03

See how we track performance

Review the reports, KPI scorecard, and supporting evidence.

4 reporting layersEvery important conversation becomes a decision-ready record.See what was produced, what was learned, what entered the intelligence system, and what deserves attention next.Explore the reporting system
5 agreed KPIsDelivery is visible. Commercial movement is measurable. Every result is documented.See how executive access, next-step conversion, usable assets, Living Intelligence, and Trust Infrastructure are assessed.Explore the proof-of-concept scorecard
04

Approve the trial

You have seen what will be delivered, how the program will run, and how every important result will be measured.

Your proof-of-concept trial investment

Four months. A defined scope. A $40,000 investment—with 71.5% of the trial fee offset by projected meeting-only value in the conservative reference case ↗.

$10,000 per month for four months

$40,000 in trial service fees.

$28,604 projected meeting-only value71.5% of the trial fee in the conservative reference case

See the offset calculation & adjust your numbers ↗

After the trial, an ongoing program is available at $15,000 per month—but begins only with your separate approval.

Ready to proceed?

Approve the four-month proof-of-concept trial.

If the scope, investment, and KPIs presented here reflect the program you want, accept the plan and we will prepare the agreement. Let us know if you have any requests or updates to incorporate.

Program delivery